The FUJIFILM X-T100, a Stylish New Addition to the X Series Range

FUJIFILM Corporation (President: Kenji Sukeno) is delighted to announce that it will launch the FUJIFILM X-T100, the latest exciting addition to the X Series of premium mirrorless digital cameras on 24th May 2018.  Sporting a sleek, retro and stylish design, it offers a host of features including a high magnification electronic viewfinder, a horizontal tilting rear LCD screen, and an extended battery life of up to 430 frames.

The small but mighty X-T100 weighs just 448g*2 with an anodized coated aluminum top cover, it delivers a retro look yet luxury feel. The powerful 24.2 megapixel APS-C size sensor is 14 times bigger than the sensor inside a conventional smartphone and using the latest built-in Bluetooth® technology makes image transfer quick and easy for sharing with friends.

The camera is equipped with a phase detection autofocus system and a newly developed autofocus algorithm which offers faster and more precise focusing. Combined with Fujifilm’s renowned outstanding image quality and iconic colour reproduction technology, the X-T100 is a camera that is a pleasure to own and a joy to use.  It is the ideal companion for anyone on their photography journey.


Main Features

Anodized coating offers a retro and stylish design in a variety of colours.  Combined with Fujifilm’s iconic colour reproduction technology that has been refined over 80 years, the camera is the perfect companion for a broad range of shooting opportunities.

The X-T100 offers a variety of body colours such as Dark Silver, Black, and Champagne Gold and follows the familiar design of the popular X-T series from Fujifilm, offering three control dials on the top cover.

The X-T100 combines a 24.2 megapixel APS-C sensor with the image processing engine to achieve Fujifilm’s renowned photo quality. Combined with the supplied FUJINON lens, the camera boasts ultimate image resolution, lowlight capability, wide dynamic range, and outstanding colour reproduction.

Fast autofocus and variety of automatic functions for ease of use – the camera appeals to a wide range of users at any stage on their photography journey.

The X-T100 features phase detection pixels and a newly developed algorithm, originally developed for the flagship X Series’ models. The Intelligent Hybrid AF system’s fast and precise autofocus ensures that you capture those beautiful photographic moments instantly.  Furthermore, the evolved SR+ Auto Mode now combines subject and scene recognition.  These automatic functions make the camera approachable and easy to use for anyone.

Compatible with Fujifilm’s iconic and respected X Mount lens lineup and featuring three-way tilting LCD monitor, an electronic viewfinder, and powerful battery.

The X-T100 is compatible with Fujifilm’s award-winning X Mount lens range, including the latest small and light electronic zoom lens, the XC15-45mmF3.5-5.6 OIS PZ.  As a result, the X-T100 can be used to cover any photographic subject and genre.

The 26 lenses*3 of Fujifilm’s extensive lens lineup covers a vast focal length from 15mm to 1200mm (35mm equivalent) including zoom and prime lenses.  In combination with newly introduced three-way tilting LCD monitor, high resolution and high magnification (0.62x) organic EL electronic viewfinder, and powerful battery capable of 430 frames per charge, the X-T100 is versatile, reliable and the ideal companion for executing creativity.

New Bluetooth® technology for quick and seamless image transfer

The Bluetooth® low energy technology has been incorporated for quick, easy and automatic transfer of still images to paired smartphones and tablet devices, using the free smart-device app, ‘FUJIFILM Camera Remote’. The seamless transfer function provides constant image transfer even while in shooting mode, so images can be shared and uploaded at a moments’ notice. The camera is also compatible with FUJIFILM Instax SP-3 printer, so users can enjoy the fun of printing and sharing their images more than ever before.

Artistic expression made easy, with unique and iconic Film Simulation and Advanced Filter modes

The X-T100 offers 11 variations of Fujifilm’s unique Film Simulation Modes and 17 variations of Advanced Filters, making adding advanced artistic flair easy with the reproduction of film-like colour tones and artistic expression.

In addition, the setting adjustments are quick and easy, with one-step operation possible via the function dial, exposure compensation dial, and touch-and-flick function on rear LCD monitor.  All these features have been designed to boost freedom in photographic expressions.

*1 The Bluetooth® word mark and logos are registered trademarks owned by the Bluetooth SIG, INC. and any use of such marks by FUJIFILM Corporation is under license.

*2 Include SD card and battery

*3 As of May 2018

New LUMIX FT7: The Ultimate Rugged Camera for your Outdoor Adventures.

Capture all your memories, no matter the conditions, with 4K Video and 4K Photo.

Panasonic is pleased to introduce a brand new, tough, compact camera geared towards lovers of outdoor adventures, giving you the chance to capture those moments your normal device can’t handle.

The Lumix FT7 is waterproof (up to 31m / 102ft), shockproof (to 2m/6.6ft), freeze proof (to -10°C), dustproof and pressure resistant (to 100kg/220lbf) making it the perfect rugged companion for all your extreme experiences.

With a 20.4-megapixel high-sensitivity sensor which is joined by a 28mm wide angle 4.6x (28-128mm equivalent) optical zoom lens, the FT7 also features Power O.I.S (Optical Image Stabilisation) to help keep your shots steady even during rocky activities.

New for the FT7 is a 0.2-inch 1,170k-dot equivalent Live View Finder for composing your images when screen use is impractical. Use the LVF to compose your shots in strong sunlight, with the added bonus of saving and extending battery life in harsh conditions – such as the cold. Meanwhile, the 3.0-inch rear monitor boasts the highest-in-class 1,040k-dot resolution and uses tough, tempered-glass.

Never miss an opportunity with full-resolution high-speed burst shooting at 10fps*, which is coupled with Light Speed AF. What’s more, all your incredible exploits can be captured in stunningly smooth, high-resolution 4K Video. When 10fps isn’t enough, use 4K Photo to grab even fleeting moments by shooting at 30fps in 8-megapixel equivalent resolution, extracting the best frame from a 4K burst to save as a photo.

When you want to share the thrills and spills with those back at home, you can do that easily with Wi-Fi connectivity giving you the option to upload your photos and videos to Instagram, Facebook, WhatsApp and more. Images can also be GPS geo-tagged to ensure you always remember exactly where your adventures took place. Don’t worry about running out of juice while on the go, as the FT7 supports USB charging for instant power from battery packs when wall charging is out of bounds.

For something extra special, take advantage of special modes such as time-lapse shooting, 22 creative filters and panorama mode, which can capture both horizontal and vertical images. The FT7 can even help with your night-time escapades, such as rock climbing or cave walking, as it can be used as a torch light, without the camera function being activated.

Other super-handy tools on board the FT7 include a compass and altimeter – making it ideal for a huge range of outdoor activities, including fishing, camping, diving, snorkelling, surfing, snowboarding, skiing and mountain climbing. This is a camera that is ready to capture the moments when you’d normally have to leave your other devices behind.

It’s not just thrill-seekers that will appreciate the FT7 – use it on your beach holidays, ensuring all those special memories are captured by a camera which isn’t fazed by sand, water and anything else you and your family want to chuck at it.

FT7 will be available in 2 colour versions:  blue and black.

The Lumix FT7 will be available from July with an SRP of €449.

For the latest news and information, follow @LumixUK on Facebook, Twitter and Instagram.

Claim up to €200 Cashback on selected FUJIFILM X Series cameras and lenses

Customers who purchase a new qualifying FUJIFILM Camera and Lenses between 3rd May and 2nd July will be eligible to claim a Cashback reward. The Cashback amount will vary by Qualifying Products purchased.

X100F €200
XPro2 €200
XPro2 XF23mmF2 €200
X-T20 €100
X-T20 XF18-55mm Kit €100
X-T20 XC16-50mm II Kit €100
X-T20 XC16-50mm II & XC50-230mm II Kit €100
X-T20 XC15-45mm Kit €100
XF56mmF1.2 R APD €150
XF16-55mmF2.8 R LM WR €150
XF80mmF2.8 R LM OIS WR Macro €150
XF50-140mmF2.8 R LM OIS WR €150
XF100-400mmF4.5-5.6 R LM OIS WR €150
XF14mmF2.8 R €100
XF90mmF2 R LM WR €100
XF16mmF1.4 R WR €100
XF10-24mmF4 R OIS €100
XF23mmF1.4 R €100
XF18-55mmF2.8-4 R LM OIS €100
XF56mmF1.2 R €100
XF18-135mmF3.5-5.6 R LM OIS WR €100
XF55-200mmF3.5- 4.8 R LM OIS €100
XF18mmF2 R €50
XF35mmF1.4 R €50
XF27mmF2.8 €50
XF60mmF2.4 R Macro €50

Claiming Your Cashback

You must claim your cashback online from the official Fujifilm-promotions Website before 2th July 2018. A confirmation email will be sent to the claimant upon receipt of an online claim submission. Upon successful validation of your claim, you will receive your Cashback payment.


For answers to any of your other questions about that check out the How It Works & TERMS & CONDITIONS on official Fujifilm-promotions Website.


Sony Spring/Summer Cashback 2018

Claim Up To €230 Cashback on selected Sony cameras, lenses and accessories. Offer available from 2nd May until 2nd September 2018 (cashback values may vary on individual products within that time). Terms & conditions apply

Qualifying Compact Cameras:

Qualifying ILCE Cameras:

Qualifying Camcorders:

Qualifying E Lenses: Qualifying A Lenses:
SEL 10-18mm €50 SAL 135mm ZA €200
SEL 16-70mm ZA OSS €100 SAL 16-35mm ZA SSM II €145
SEL 18-105mm OSS PZ €50 SAL 24-70mm ZA SSM II €200
SEL 18-200mm OSS LE €60 SAL 24mm ZA SSM €90
SEL 24mm ZA €90 SAL 50mm ZA SSM €145
SEL 24-70mm F4 FE ZA OSS €100 SAL 85mm ZA  €145
SEL 24-70mm F2.8 GM* €115/€230 SAL 70-200mm G2  €200
SEL 35mm FE ZA €100 SAL 70-300mm G SSM II €145
SEL 55mm FE ZA €100 SAL 70-400mm G SSM II €200
SEL 70-200mm F4 FE G OSS €100 SAL 35mm G lens €200
SEL 70-200mm F2.8 GM* €115/€230 SAL 300mm G SSM II €465
SEL 16-35mm FE ZA OSS* €115/€230 SAL 500mm G SSM €930
SEL 28-135mm G FE PZ OSS €200 SAL 100mm Macro €90
SEL 24-240mm FE OSS  €115 SAL 135mm STF €145
SEL 35mm F1.4 FE ZA €100
SEL 90mm Macro G OSS €100 Qualifying Accessories:
SEL 70-300mm FE G OSS €100
SEL 50mm FE ZA €100 HVL-F43M €90
SEL 85mm F1.4 GM* €115/€230 HVL-F32M €50
SEL 100-400mm GM* €115/€230 HVL-F20M €60
SEL 100mm F2.8 GM* €115/€230 VG-C1EM €90
SEL 12-24mm €100 VG-C2EM €90
SEL 85mm F1.8 €60 VG-C77AM 80
SEL 18-110mm €400
SEL 18-200mm €60
*When Bought With A9, A7RM3 or A7SM2

Claiming Your Cashback

You must claim your cashback online from the official Sony Cashback Claim Website. If successfully submitted participants will receive an email from Sony(or their agents) within 24 hours confirming that their claim has been received and unique login details allowing customers to monitor their claim status.
You should receive your payment within 28 days of the claim being verified.


For answers to any of your other questions you can view the full Terms & Conditions on the official Sony website.

Claim your Bonus with OLYMPUS Summer Cashback

Buy an eligible Olympus OM-D camera and/or M.Zuiko lens from Conns Cameras between 1st May and 31th July 2018 and you can claim up to €200 Cashback this summer.

Qualifying Cameras:
Olympus OM-D E-M5 Mark II  €200
Olympus OM-D E-M10 Mark II €75
Olympus OM-D E-M10 Mark III €75
Qualifying Lenses:
ED-M 17mm F1.2 PRO €175
ED-M 25mm F1.2 PRO €175
ED-M 45mm F1.2 PRO €175
ED-M 25mm F1.8 €50
ED-M 60mm F2.8 Macro €75
ED-M 9-18mm F4.0 5.6  €100
ED-M 75-300mm F4.8–6.7 II €100

Claiming Your Cashback

You must claim your cashback online from the official Olympus Summer Promotion Website. If successfully submitted participants will receive an email from Olympus (or their agents) within 24 hours confirming that their claim has been received and unique login details allowing customers to monitor their claim status.
You should receive your payment within 28 days of the claim being verified.


For answers to any of your other questions you can view the full Terms & Conditions on the official Olympus website.

The ultimate in Photo Image Quality: Fujifilm expands lens series for the Medium Format GFX system

FUJIFILM Corporation (President: Kenji Sukeno) has announced that it will release the “FUJINON GF250mmF4 R LM OIS WR” lens and accompanying “FUJINON Teleconverter GF1.4X TC WR in May 2018, the seventh and eighth lenses in the GF lens series.

The lens and teleconverter will join the lineup of exchangeable GF lenses available for GFX Series medium format mirrorless digital cameras with large sensors (43.8×32.9mm). Thanks to the launch of these new lenses, the shooting range of the GFX exchangeable lens system will greatly expand in the telephoto range. In addition, Fujifilm will also simultaneously launch the macro extension tubes “MCEX-18G” and “MCEX-45G”, to expand the range of macro photography. Users can look forward to using GFX Series products with a new, expanded shooting range, offering more opportunities for photography.

GF Lenses are Fujifilm’s highest-grade lenses, utilizing Fujifilm’s superior optical design technology and production technology realizing high precision lens surface accuracy in order to achieve high-resolution and rich tone reproduction. The GF250mmF4 lens realizes the highest image quality in combination with medium format sized sensors, that have an area approximately 1.7 times larger than 35mm format and with Fujifilm’s unique color reproduction technology.

Fujifilm has already released the “FUJIFILM GFX 50S” (hereinafter “GFX 50S”), the first camera in the “GFX Series,” as well as six “GF Lenses”. All of which have proved popular among professional photographers and photo enthusiasts, who praise the system for its ability to capture high levels of detail, giving the atmosphere a three-dimensional feel, and its compact, lightweight body for easy operation.

The GF250mmF4 R LM OIS WR is a telephoto lens that achieves approximately 198mm in 35mm format equivalent, bringing together Fujifilm’s proprietary optical design technology: it offers high resolving power for supporting further enhancement of image resolution in the future. The lens is capable of capturing the atmosphere of any scene through a combination of high-resolution performance and rich bokeh effect. Attaching the “GF1.4X TC WR”, a 1.4x teleconverter provides coverage for telephoto shooting up to approximately 277mm in 35mm format equivalent, without any image quality deterioration. The lens is also equipped with the new focus pre-set function, which allows the photographer to instantly activate focus settings previously saved in the lens memory. The use of a magnesium alloy lens barrel reduces the product’s weight, and the dust and weather resistant specifications, which also provide the ability to operate in temperatures down to -10°C, ensure that this new lens will serve as a trusted partner for professional photographers.

In addition, the macro extension tubes “MCEX-18G” and “MCEX-45”, which are being released simultaneously, can be connected to any GF lens, expanding the macro photographic range.

1. Main Features

  • Ultra-High Image Quality
    The lens is composed of 16 lenses in 10 groups including one super ED lens and two ED lenses, reducing chromatic aberration and achieving excellent image quality. Especially, super ED lens is used to reduces the fluctuations in chromatic aberration depend on the shooting distance. It enables to shoot minimum 1.4m close focus, maximum 0.22 x magnification ratio, and tele-macro shots with large bokeh effects.
  • Strong Image Stabilization
    The lens is equipped with a powerful five-stop image stabilization function (CIPA guidelines). This allows photographers to make maximum performance of the GFX’s high image resolution even when taking telephoto shots where image shake might be obvious.
  • Various Functions
    The lens’ functionality includes a focus limiter to enable faster autofocus speed by restricting focus range, focus pre-set for memorize focus settings previously set into the lens, and 4 focus control buttons located at the lens front enable to operate focus lock or autofocus.
  • Silent and High-Speed Autofocus
    The linear motor to drive the focus lenses achieves high-precision, silent, and fast autofocus operation. In addition, the lens also now includes a new mechanism for fixing the linear motor position when turning the power off or playback, allowing the focus lens to be fixed.
  • Robust Design Appropriate for Various Tough Shooting Environments
    The lens barrel is made with a magnesium alloy, ensuring both robust structural integrity and a light weight. Sealing has been applied to the lens in 18 different locations for dust and weather resistance and the ability to operate at temperatures of down to -10°C. A fluorine coating is also applied to the front lens element to repel water and dirt under tough outdoor situations.
  • 1.4x teleconverter
    Fujifilm is simultaneously launching the 1.4x teleconverter (GF1.4X TC WR) which allows for telephoto shooting at a focal length of 350mm (approximately 277mm in 35mm format equivalent) while maintaining superior image quality. The maximum aperture is reduced by one F stop. As both the lens and the teleconverter are high quality, there’s hardly any deterioration in MTF when the teleconverter is attached.
  • Macro Extension Tube
    Fujifilm has developed 18mm and 45mm macro extension tubes (MCEX-18G WR, MCEX-45G WR), expanding the range of macro photography. Connecting the macro extension tubes to any GF lens allows macro photographs to be taken at a higher magnification ratio. Depending on the magnification ratio required, the photographer can select either the 18mm or 45mm tube.

*An upgrade to the GFX50S firmware is required to operate the focus pre-set function and focus control buttons. This functionality is included in the new version of the GFX50S firmware that will be released at the same time.

In particular, connecting the GF120mmF4 R LM OIS WR Macro (half-macro) and the MCEX-45G makes it possible to take photographs with life size 1:1 macro.

Panasonic Spring Cashback 2018

Buy an eligible Panasonic Lumix Cameras or Panasonic Camcorders from Conns Cameras between 17th March and 29th May 2018 and you can claim up to €240 Cashback.

Participants must wait 35 days from date of purchase before submitting their on-line claim, and the last date for registration is 29th July 2018.

Qualifying Mirrorless Cameras:
DC-GH5 €240
DMC-G7 with 14-42 €60
DMC-G7 with 12-60 €60
DMC-GX8 with 12-60mm €120
DMC-G80 Body €60
DMC-G80 12-60  €120
DMC-GX80 €60
Qualifying Video Cameras:
HC-X1E €180
HC-X1000 €120
Qualifying Compact Cameras:
DMC-LX100 €60
DMC-LX15 €60
DMC-FZ2000 €120
DMC-FZ1000 €60
DMC-FZ330 €60
DC-FZ82 €40
DMC-TZ100 €60
DC-TZ93 €40
DC-TZ90 €40
DMZ-TZ80 €40

Claiming Your Cashback

You must claim your cashback online from the official Panasonic LUMIX Cashback Promotion Website. If successfully submitted participants will receive an email from Panasonic (or their agents) within 24 hours confirming that their claim has been received and unique login details allowing customers to monitor their claim status.
You should receive your payment within 28 days of the claim being verified.


For answers to any of your other questions you can view the full Terms & Conditions on the official Panasonic website.